Over 50 top skiers call for an end to fossil fuel advertising
Signatory and Vasaloppet sprint prize winner, Emil Johansson Kringstad. Photo: Maarthe Haarstad / Greenpeace
This week over 50 top skiers have signed an open letter calling for end to fossil fuel advertising at Vasaloppet.
Winter sports are central to Swedish culture, but they’re also under threat. Rising temperatures are shortening ski seasons, reducing snow cover, and making winter weather more unpredictable. Despite this threat, Vasaloppet, the world’s largest cross-country skiing event, continues to accept sponsorship from the likes of oil company, Preem, and greenwashing car manufacturer, Volvo.
List of signatories
Emil Johansson Kringstad – Former elite skier and sprint prize winner in Vasaloppet.
Björn Sandström – Multiple Swedish Championship medals, 2 World Championships, best World Cup finish 17th. 38th in Vasaloppet 2023.
Oskar Svensson – Falun Borlänge SK.
Max Novak – Offerdals SK.
Marcus Grate – 3rd in World Cup Val di Fiemme, 1 Olympic Games, IFK Umeå.
Solfrid Braathen Malme – Winner of TjejVasan 2011.
Teodor Peterson – 9th in Vasaloppet 2011.
Klas Nilsson – 5th in Vasaloppet 2020.
Julia Jansson – Former elite skier, 15th in Vasaloppet 2018.
Alexander Mathisen – Sellnäs IF, 10th in Swedish Championship 50 km 2023.
Olle Jonsson – Swedish Champion in sprint 2023 & sprint prize winner in Vasaloppet.
Saga Nilsson – Skellefteå SK.
Elina Franzén – 11th in Swedish Championship sprint 2025, Borås SK.
Gabriel Söderqvist – Junior Swedish Championship silver 2022, 20 km classic, Trillevallen SK.
Lisa Eriksson – Piteå Elit, Team Bauhaus Ski Team Sweden. 6 medals from the JWC
Petter Hedman – IFK Umeå.
Carl Olander – IK Stern. 85th in Vasaloppet 2015.
Hugo Jacobsson – Swedish Championship medalist 2021.
Ossian Rosenberg – 81th in Vasaloppet 2024.
Maja-Lina Sande – Gellivare Skidallians IK.
Joel Nilsson – First-year senior competing for IFK Umeå.
Pontus Herman – 88th in Vasaloppet 2020, World Cup starts & development team 2017.
Julia Angelsiöö – 23rd in Vasaloppet 2024, Ski Classics skier, soon-to-be environmental engineer.
Ebba Stenman – IFK Umeå, 4 World Cup starts 2024/25, World Champion in team sprint roller skiing 2024.
Jesper Lindberg – Gellivare Skidallians IK.
Walter Helldén – Elite sports student in cross-country skiing at Luleå University of Technology.
Simon Stenberg – Elite cross-country skier.
Therese Patomella – Gellivare Skidallians IK.
Thea Nilsson – Skellefteå Skidklubb.
Jenny Solin – Sollefteå Skidor IF.
Elin Henriksson – Skellefteå Skidklubb.
Torkel Bäckman – Start group 1 in Vasaloppet 2022-23.
Martina Höök – (No merit listed).
Evelina Niemi – Kalix Skidklubb.
Mattias Aspholm – Youth coach and race organizer, Frösö IF cross-country skiing.
Eelis Murto – U23 Swedish Championship medalist, 16th in Swedish Championships 2024.
Viktor Asking – Start group 1 skier since 2018.
Thomas Jonsson – XC Pite.
Jurgi Irurieta – Elite cross-country skier from Spain
Lisa Conrad – Competed in TjejVasan 2019. Wants to race it again in 50 years.
Simon Karlsson – Swedish Championship gold medalist in team sprint 2021/22.
Johannes Eklöf – IF Hallby SOK.
Linda Danvind Malm – Coach.
Cecilia Mårtensson – Tavelsjö AIK.
Elina Rönnlund – IFK Umeå.
Anton Lindblad – Former elite skier.
Petter Gaarder Dahl – Stockviks SF, 145th in Vasaloppet 2022.
Gustav Johansson – Gellivare Skidallians IK, multiple long-distance race wins, top-10 in Swedish Cup & Swedish Championships sprint.
Mattias Bångman (No merit listed).
Hanna Abrahamsson –18th in Vasaloppet 2021. Former national team skier.
Erik Melin Söderström – 10-time Vasaloppet participant, best result 25th place in Vasaloppet 2019, Östersunds SK
Hilda Löf – 12th place in TjejVasan 2025.
Elliot Angelsiöö Storvreta IK, 45:a på SM 2024, 10:e på JSM 2023
Elliot Angelsiöö – Storvreta IK, 45th in Swedish Championships 2024, 10th in Junior Swedish Championships 2023
Anders Dahl – Elite cross-country skier